Overview: Designing exclusive merch for TikTok star Jehvon Gairy's extensive fanbase

Brief: Translating concepts of a rose and Jehvon's iconic eyes into captivating merchandise

Insight: Leveraging follower demographics and data, infusing an anime direction to align with Jehvon's style

Impact: Creating unique and visually appealing merchandise for a TikTok star with over 2.2 million followers and 50 million likes.

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Outline: Bringing the concepts to life through anime-inspired merch designs

Methodology: Collaborating with Jehvon's team to select final styles that resonate with his fanbase

Design Approach: Infusing anime aesthetics to capture the essence of Jehvon's personal style

Milestones: Presenting mockups and final styles that align with Jehvon's brand and audience.

Deliverables: Providing Jehvon Gairy with exclusive and visually striking anime-themed merch